Job Description
- Conduct research about the industry-related topics & come up with timely content plans and content strategies.
- Create content for the company’s or customer’s channels with a deep understanding of each industry upon content marketing & the target audience of each channel.
- Familiarity with Storytelling frameworks.
- Identify customers’ needs and recommend new topics.
- Managing & distributing marketing content over multiple channels such as social media & website blogs.
- Writing highly engaging promotional or introductory video scripts.
- Edit and proofread written pieces before publication.
- Coming up with scripted replies to social media users/customers’ queries.
- Assisting in the creative process of coming up with new campaign ideas.
- Composing companies’ profiles, introductions & brand messages such as vision, mission & and values.
- Ability to compose products or service selling descriptions.
- Measure the success of each content output through each channel’s KPIs or tools.
Requirements
- Proven 3+ years of work experience as a Content Creator, Copywriter in a digital agency.
- Experience and knowledge in e-commerce and digital marketing
- Experience is SEO & Web Content Creator
- Excellent writing and editing skills in English and Arabic
- Portfolio of published articles
- Fluent English is a must
- Gaming & Vouchers’ field experience is a big plus.
- Understanding of branding, marketing (especially online/e-commerce), SEO, and CTA marketing content development.
- Proven work experience as a content specialist, or similar role at least 1 year of experience.
- Familiarity with SEO
- A creative thinker and generate ideas outside the box
- Very strong research skills